United Rentals

A global leader with 900+ branches across North America, United Rentals honors the men and women who build the future and their get-it-done spirit. LAVIDGE built the company’s brand voice around a simple truth — crews do the work; we just supply the equipment and management tools needed to get the job bone. From brand television and brochures to digital marketing and highly targeted strategies, our communications celebrate the worker.

Increasing customer engagement

Monthly emails to outside sale reps and manages to increase customer engagement and give mangers a snapshot of their team’s performance.

Simplify ordering equipment

Monthly email campaign to provide sales reps and managers account data needed to make decisions about inventory.

Reduce accounts receivables

Update and deploy a weekly email campaign for United Rentals representatives to help manage accounts receivables.

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